Coke visited the neighboring girls marketing, the scene record impressive

It is understood that in May, Coca-Cola and neighboring girls cross-border cooperation, introduced a "neighbor girl" nickname bottle cola, then, in many social platforms successively released related activities of the online "love cole, love neighbor Home girl "interactive activities. In August, the neighboring girls launched Coke Marketing Campaign "Love Coke, Love Neighbor Girl" at all stores in the country. On August 16, reporters went to the new city of Guangzhou and visited Huadu's neighboring girls 'and girls' shops in the same district, trying to figure out the real reason for the "fire" on the event.

邻家女孩

Reporter first came to the new store Market Square, next to the girl's shop, I saw the shop at the door, window, water table, checkout, etc. have done a very eye-catching atmosphere of the atmosphere, the clerk also wear super cute pink and Tender green "coke shirt." In addition to a variety of Duitou, limited edition T-shirt, as well as event posters, POP and other promotional materials, in the store in several places, can see a bottle of "Girl next door" mini Coca-Cola stacked into a striking shape. Around three in the afternoon, the shopping malls began to bustle and the girls passing by the girl shop next door were basically attracted to this fresh atmosphere.

"This hot summer, come out shopping can receive a bottle of Coke, is indeed a very cool thing," just out of the neighbors girl shop student Chen Jing said.

"We can send a bottle of Coke by scanning a WeChat, fresh and interesting, this is very good!" Said Miss Liu at checkout counter.

Some fans of the neighbors girl loyal fans said that they will coke cola bottles will also be stored up as a vase or collection.

More than 7 pm, began the climax of the flow of people, Huadu, Guangzhou Avenue, next door to the neighboring girls shop there crowded spectacular scenes. Listen to the shop staff said that during the event, the shop can send an average of five or six hundred bottles of coke next door girl cola. According to incomplete statistics, at present, many participating stores have hit a record single store performance, the highest growth exceeded 450% of the amazing results; the same time, the official WeChat platform has brought tens of thousands of new fans, look Activity record is indeed good.

Coca-Cola to play across the world is nothing new, so this cooperation with the neighboring girls, so that people pay more attention to this young fashion brand women . Obviously, next door girl co-Coca-Cola is an ingenious marketing strategy move.

走访邻家女孩可乐营销,现场火爆战绩骄人

The face of fierce competition, the homogenization of the marketing approach to the women's clothing industry, next door girl and Coca-Cola this joint cooperation has won the praise and envy of many peers. At the same time, it also caused the clothing marketing managers once again think about how to do the promotion of brand marketing: to create a brand in the consumer's mind the difference between the image, in addition to borrowing celebrity endorsements, sponsor cooperation, more importantly, No combination of its own brand content, to find direct and effective way to communicate with consumers. Cross-border co-operation between neighboring girls and Coca-Cola's "Love Coke, Love Opposing Girls" effectively interacted with them through online and offline communication with consumers, obviously, as a result of Each brand has won a double harvest of fame and fortune.

Types of Pillar Candles

There are many different kinds of pillar candles as described above, the categorization is done on the basis of shape, wick,materials and scent.


Basic Pillar Candle:

It is cylindrical in shape, having a single wick.  It is made of paraffin or beeswax, having different colors. It can be decorated on the dining tables.

Soy Pillar candles:

As the name suggests the candle is made of soy and some other components which help to give the stability to the candle. They are quite eco-friendly and burn much hotter than the conventional candles.

Layered Pillar Candles:

These candles are quite similar to basic candles, but have layers of different colors in its wax.It is best to use for decoration purpose as it can give quite a dramatic affects in the room.

Ice pillar candles:

This name to these pillar candles is given due to its formation technique, as ice is used to make these candles and while burning it creates an enchanting lighting pattern.

LED Pillar candles:

This candle is quite opposite to the conventional candle as there is no melting of wax or the burning of wick. It is also called as the flame less candles. It is purely used for the purpose of decoration and home designing.

Smooth Surface Pillar Candle

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Shenyang Shengjie Candle CO.,LTD , https://www.sj-candle.com