In today's rapidly changing fashion, how could the baroque style of a few hundred years ago attract world attention? Hiderwater's contemporary Baroque aesthetic gives its answer. Fashion profile Brand Name:Hiderwater Established: 2013 Tonality Overview: The brand name comes from the combination of the terms “Hider†and “Waterâ€. It aims to adhere to the cultural concept of “low-key and advocating freedom†and advocates the spirit of “elegant and confident, advocating freedom, and loving artâ€. Designed to blend new Baroqueism with cool street feeling, the artistically abstract print gives it a high degree of recognition; unique texture and tailoring to meet the personality needs of fashionable young people nowadays. Born from the Baroque style of the Roman Renaissance, it was born with the sense of authority of the church and the court. It pursued grandeur and vividness. Although the development has weakened the religious color so far, the unabashed luxury and soul-stirring has remained. Baroque's publicity does not seem to match the flat and implicit oriental faces, but in the post-90s designer's clothing brand, it is a sense of conflict! Hiderwater's contemporary Baroque art aesthetics refines and redesigns the classic Baroque elements, giving the costumes a classic, new look and a light luxury. Hiderwater brand founder Liu Haitao Q&A conversation SZFW: The theme of Shenzhen Fashion Week this season is “Art and Lifeâ€. How do we view the relationship between fashion, art and life? Liu Haitao: “Art comes from life, higher than lifeâ€. Art is an indispensable spiritual sustenance in people’s lives, and the clothing category represented by fashion is a material foundation in life. Art and fashion symbolize “spiritual "Material" two levels are indispensable. SZFW: How to find the source of inspiration at the beginning of the design? Liu Haitao: I usually read a lot of related information about arts, which is why Hiderwater can find traces of art works every season. For example, a few months ago, he inadvertently saw the photography of the German surrealist fashion photographer Elizaveta Porodina, which was attracted by the strong visual impact of his works. The contrast is extremely large. The photographer's deity is in two extreme areas. Ordinary colorful large blue powder, or full of artistic elegance and black and white. This season's Hiderwater may also leave the impression to the audience that the model will walk through classical Baroque architecture and a wild disco. German photographer Elizaveta Porodina works SZFW: The theme of this big show is related to disco? Liu Haitao: The theme of this time is Baroque-disco, a tribute to the trend culture of the seventies and eighties. In the history of pop culture, disco music has brought the culture of nightlife to a climax, resulting in an exaggerated and gorgeous clothing style. This show will be the biggest contrast in the style of Hiderwater's history. It retains the characteristics of the era of the seventies and eighties, and also applies materials with a sense of future technology to clothing. The deconstruction style is more crazy and the fabric color is more diverse. The entire show will be "modern and retro" coexist, "art and avant-garde" symbiotic. SZFW: I hope that through this week's fashion week, what message will be delivered to everyone? Liu Haitao: We hope to serve as cultural ambassadors for Baroque art and bring this beautiful and classic art style into people’s lives today, so that everyone can learn to wear them while wearing Baroque elements. No matter what time period, Baroque is like a grand court ball. In A/W2018 Shenzhen Fashion Week, Hiderwater will hop a disco and you will come and dance together. Show information 2018.03.16 20:45 C show field Peach Skin Fabric,Peachskin Jersey,Peach Skin Velvet,Polyester Peach Skin SHAOXING SHUKE IMPORT AND EXPORT CO.,LTD , https://www.shuketex.com
