2010 Monet Outdoor Products and Press Conference will be held in Xiamen University

Morin belongs to FDI Outdoor Group, established in 1997. It is a professional outdoor sporting goods supplier integrating R&D, production and sales. In January 2006, Monel established an independent sales company, Xiamen Mohine Travel Goods Co., Ltd. As of November 2009, Monel has already sold more than 1,200 sales channels nationwide. It can see Monet in all provinces in China. Sales outlets.

Monet Outdoor Products & Press Conference 2010 Win Outdoors & Win the World Build China's Outdoor First Brand Moyne • Only For Outdoor Living


Molife outdoor outdoor leisure brand Monet 2010 outdoor products and press conference will be held from January 19 to January 22 in Xiamen, China. This conference will fully show you the new outdoor experience of Monet and the charm of new products in spring and summer 2010.


China's leisure and outdoor industry, the highest market share of the brand - MOLIFE (MOLIFE)!
Monet's Cave has always been aware of the psychological needs of people to “get close to nature and feel natural”. In order to provide consumers with the ultimate enjoyment of outdoor life, Monet has developed shoes and bags, camping, sports equipment, and outdoor equipment. Class four series, mainly for outdoor beginners to provide a comprehensive range of professional outdoor sports equipment, so that China at any time, anywhere, at any time, feel free to enjoy high quality and excellent quality outdoor sports equipment. Whether it is a self-driving tour or a picnic with friends, whether it is beach sunbathing, home leisure or even office lunch break, everyone can find a satisfactory product.
Moyen, designed for outdoor life only, allows you to experience an unprecedented outdoor life!

Brand interpretation Molife can be interpreted as mobile life, motive life...
For modern urban people who are accustomed to the two-point line of life,
It is a totally different one.
Dynamic, dynamic lifestyle.
It reminds us that life is not limited to only between cold offices and small homes.
The wilderness of the forest, the blue sea and the blue sky, and the nature have long used our magical creation hand to create a vast and fantastic living space for us.
All we have to do is just -
Love it and enjoy it...
This is molife,
It is a more free, healthier and more fashionable lifestyle.
It’s a kind of city that is in the middle of the city but refuses to follow the flow.
Desperate spiritual experience,
It is a dream that has been pursued by the soul of freedom that is hidden under the secular facade of all beings.

Brand Positioning
1) Brand Proposition: Moyna advocates the free, healthy and fashionable brand concept and provides modern urban people with high-quality and convenient outdoor leisure products, so that more modern urban people can get out of the two-point line of life and enjoy a comfortable and healthy life. Outdoor leisure life.
2) Brand slogan: Mono, designed for outdoor life only
3) Communication concept: Experience an unprecedented outdoor life
4) Target customers:
- Age: Between 20 and 35 years old - Crowd characteristics: love nature, keen to experience new things, outdoor beginners

Production R & D • Owns more than 6,000 square meters of its own production base • Production experience Leading the industry
12 years of foreign trade experience in 0EM, best-selling products including Europe and the United States, Japan and South Korea, etc. The production cycle of the largest and most advanced domestic processing lines in the world has been shortened by one time compared with competitors. • With independent R&D strength According to the habits of Chinese consumers, R&D, superior function and quality have more than ten years Experienced world-class design team, stylish and stylish product design

Channels and sales • Highly qualified elite team, combined with perfect logistics distribution system to ensure good sales performance • Since its establishment in 2006, it has successfully entered Wal-Mart, Carrefour, B & Q, Tesco, Auchan, RT-Mart, Renrenle, Hao You, etc. Almost all major Chinese retail The company's more than 1,000 hypermarkets and national large-scale department stores

Affiliate Policy
1. Advantages of joining Monet:
• Sharing of China's outdoor industry, rapid development of huge wealth • Strong support for joining the policy • Moroni’s huge investment in advertising, unified promotion, small advertising spending, and large market effects;
• Continuously obtain Monet's advanced management guidance services;
• Extensive sources of information, accurate market decisions

2. Affiliate Qualification (Please keep the serial number)
1. Understand and be interested in the outdoor industry and have confidence in the development of the outdoor industry;
2, have a certain degree of financial strength, have an objective understanding of the benefits and risks;
3, have a certain retail, store operation management experience;
4, in the local have a certain amount of personal resources and relationships.

3, Monel joined support policy

1) Full line product support
With a tradition of exploring the global outdoor market for more than ten years, Mohren brings together the wisdom and strength of outdoor product development both at home and abroad, and provides in-depth insight into the international outdoor vision and perspective and localized outdoor markets. It has developed and designed a series of high-quality outdoor products tailored for the Chinese people. . Monet has now become the most complete outdoor brand of product lines. Mo Nai will provide franchisees with a full range of outdoor products and join the partners to build the first brand of outdoor equipment in China.

2) Brand image support
Brand image is a key factor in sales and marketing. Mo Nai hired a well-known Japanese designer to create a professional store image for each franchise store, as large as lighting, display props, color, layout, small to store employee license. At the same time, Monet also provided display props support and subsidies for franchisees, careful design, preferential policies, so that joining partners no worries.

3) Opening support
The opening of each franchise is a grand festival for Monet’s franchise partners and Monet’s. The franchise opened, Monet presented a huge amount of promotional gifts, opening supplies, and at the same time a series of opening, operation, product display guidance for the joining partners, providing retail software systems, product manuals, brand manuals, operation manuals, etc., and joining partners Work together to open the door to wealth in the outdoor industry.

4) Media Advertising Support (Using Previous Market Promotion Pictures)
Whether it is high-altitude television media or local mainstream media, whether it is targeting the advertising methods of the broadest consumer groups or targeting the most profitable and accurate consumer groups, Monet will provide the most powerful media advertising support for franchisee partners. In 2010, Monet will broadcast TV commercials during prime time on CCTV and a large number of Guardian video channels, and promote Monet’s products on well-known portal websites and professional magazines. For the local, Mo Nai will also select local mainstream media, Tian Luo Di to stimulate every potential consumer's desire to purchase.

6) Marketing Promotion Support
Promotion is the best way to drive sales. In addition to providing high-quality outdoor products for its franchise partners and building brand awareness of Monet, Monet will also provide professional promotion solutions for joining partners in different periods and regions, whether it is new product promotion or holiday promotions, or even the cooperation of partners. Special promotional requirements, Mo Nai will fully support. In addition, Mo Nai will also provide POP poster design, promotional gifts, VIP cards and other promotional material support for franchisee partners to ensure all-round sales of franchise stores.

7) Sales Management Support
Scientific and standardized sales management is an important guarantee for performance. Mo Nai will provide professional sales management support for franchise partners, assisting franchise partners in establishing a scientific and standardized management system from display management, product management, merchandise purchase, product sales strategy, store operation and service training, and improve each franchise. Store operation management level.
In addition, Mo Nai will also regularly arrange for professionals to go to the store to conduct franchise support and support, conduct a comprehensive system diagnostic analysis for each franchise's sales and management, and formulate targeted strategies, and regularly conduct shopping guide training. Will, improve shopping guide sales skills, and comprehensively enhance the competitiveness of franchise stores.

8) Information Technology Support
Information technology is an important tool for store sales management. Monet provides a free retail software system for each first-time franchisee. At the same time, it regularly provides system training, maintenance and other services for franchisee partners. It shares successful experience in information technology applications and makes information technology a real boost to store sales management and sales performance. Device.

Please welcome the new and old customers to pay attention to this conference. Interested parties please contact the company development department.
For details, please visit Wealth Hotline Contact: Miss Liao
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